miércoles, 6 de noviembre de 2013

Windows Phone overtakes iOS in 19 countries


Operated smartphones with Microsoft 's mobile operating system , especially the Nokia Lumia 520 - have experienced strong growth in emerging markets.


Windows Phone begins to consolidate its position in some countries. The consultancy Kantar reports an average share of 10% in the five major European markets , France, Italy, Spain , Britain and Germany. In the case of Italy, it is noted that Windows Phone has sold over the past three months that Apple iPhones terminals .

For its part , the consultancy Canalys submitted a parallel report on the smartphone market in the third quarter . The conclusion is that although Windows Phone only has a 4% global share of the market, the terminals operated by that operating system show a strong upward trend. In a group of 19 countries , Windows Phone even has surpassed Apple 's iOS .

The largest share is for Finland, Nokia 's home market , where Windows Phone reaches 39 % of preferences.

In Vietnam , Windows Phone had a share of 16 percent during the last quarter, while preferences reached 15 , 11,11 and 8 % in Italy , Thailand , Turkey and Russia , respectively.

In emerging markets, the economic model Lumia 520 concentrates most purchases. " The new Lumia models help to strengthen this position during the holiday quarter ," writes Canalys in a statement, adding that Microsoft is interested undoubtedly preserve this impulse when purchasing the mobile phone division of Nokia is formalized in early 2014 .

The company also notes that when the phones are no longer "Nokia Lumia " to become a " Microsoft Lumia ", you can definitely known if users buy the Lumia models because they prefer the Windows Phone operating system or, on the contrary, buy because they carry the Nokia logo .

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